Wheelin' and Dealin' Part 2

So in part 1 we covered getting to grips with eBay. If you have come to this post first just go back and read part 1, just to gain some basic understanding of the point we are at. Here is a link: tomstopmoneytips.blogspot.co.uk/2013/03/wheelin-and-dealin-part-1.html

We had established our bit of reputation. I talked about the importance of this reputation on the internet as this is how customers know they can trust you. a big thing in selling is trust. It is this which drives a person to buy anything. For example when Tesco announed the house meat in the burgers you can bet the sales of their beef and all meat products have fallen and have not yet recovered as it broke people's trust in them.

Now there isn't this word of mouth idea that happens in real life as does on the internet. You really have to advertise. But this is not important until you get a little further on. You have to understand there is a point at which you can't go any further unless you advertise and present yourself better but you can't do any advertising until you work out what direction you are going to take. This is still yet to be decided.

Now think about an area which you found sold well in and are interested in. Some area where you have a little bit of knowledge of prices is always good too. This will help no end with your buying with the aim to sell. Small, garage businesses have to start with a few tactics to outwin those better, more well-known people to gain the internet shoppers custom. It is a difficult market to open a stall at and sometimes the progression between clearing out some rubbish and buying products with the view to selling can be scary and dangerous. At this point you have several options but all of them revolve around you getting you hands on more stuff.


Now you have done reasonably well at selling some stuff second hand and have a vague idea of what people will buy old chess sets for, for example. So go to car boots, bric-a-brac sales and the like to try and get your hands on some more stuff at the same price. If you are shopping looks for similar items in multi packs or bulk buy offers which you think you might be able to make a mark-up on. Work it all out roughly in your head and don't forget to include things like postage and fuel into your calculations.

Don't expect massive profit margins at this stage either. It is just about establishing yourself and searching around for a products and a sales pitch that works right for you. And the more experience you gain and the more varied range of places you visit to try and get stock, the better you will get. Nothing is ever easy to start off with, and I can tell you it doesn't get any easier as you progress, but I can tell you persistence is key.

Going back to that trust idea, it is the most important part of selling online. If somebody can see you are trustworthy you have to make sure you are. So take care in the products you are sending. Think to yourself: "Would I want it to arrive looking like that?" or "Would I buy that over everything else?" Constant self-evaluation with mean that you can assess how well you are doing and look for ways to improve. Don't rot yourself too firmly in your ways, allow them to develop and flow. I know that sounds a very 'hipper' mentality to have, but trust me, you need to absorb the bumps with your knees to save your back from breaking.

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